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RIO BRAVO
PROJECT TYPE
Branding
DATE
March 2024
Rio Bravo is a restaurant concept where fine dining, Tex-Mex, and brunch come together—three categories that might not seem to fit, but oh, they totally do. The elegant branding captures the essence of class while still connecting with the zesty, vibrant cuisine and cocktails that customers can enjoy under the warmth of the late morning sun.
The logo features a citrusy sun, paying homage to morning cocktails and Tex-Mex flavor, rising over a grand river—Rio Bravo. These two elements are encased in a window-shaped frame. I chose a thin, serif font to elevate the logo. The colors are warm and moody, giving off the elegant vibe you'd experience while dining at Rio Bravo.
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